In the New Year Really New?

It’s been a while since I have been to a water park. There is nothing better on a hot summer day. There are all kinds of rides where it feels like you are in control of the directions you are headed, but when you really look at it, you are really just going with the…

3 Ways to Deal With Change

The past is “History”, the future is a “Mystery”, today is a “Gift” and that’s why we call it the “Present.” I was just listening to a friends podcast about becoming a new parent…  Change Happens! He was describing how much his life has changed having to care for another very needy human being 24/7.…

3 Things That Make Every Post A Gift

How Things Change What was that one Christmas (Hanukkah, holiday) present that changed your life? If you never had one… then bear with me. I was blessed with some great parents who did everything they could to make Christmas special for us kids. The one that really changed my life was my first boom box.…

Experience vs Exuberance

While enjoying a Starbucks meeting with my mentor and best selling author (100/0 Principle) Al Ritter, we wondered down a path in our conversation that got us thinking. He was telling me that he had meeting with someone who was 35 and how it struck him that this seems so young. Young is a relative term…

Don’t Beg for Attention… Earn It!

Making Noise On a trip from Chicago to LA, I decided I needed a pair of those noise canceling headphones.  Now, I did not plan ahead and go to the Bose store and buy those cool ones advertised in the SkyMall. I chose to stop in a terminal news store and buy some from Sony.…

The Killer Website Dream Team

My official title is Director of Direction.  This begets everything from puzzled looks to full out belly laughs. I tell people I got this from working in the Department of Redundancy Department at my last corporate gig. Seriously, if you have ever worked at a large company, you know what I am talking about… we…

Patience or Pay-tense

Most all of us have done it…  You hit the pay now button and then you ask yourself, “Should I have done that?”.  You have done research and you think you have the right answer.  Then it shows up in your mailbox or inbox and you say…  “That’s not what I ordered, or thought I…

The Difference Between Marketing and Relationship Marketing

Have you ever had someone call you who is so sure that their idea is so revolutionary that they feel you have to jump on board? Then they try to convince you TO do it because they feel your passion will be as strong as theirs? When I owned my recording studio, I was constantly…

Customer Dis-Service

Being an internet marketing person, nothing kills business like no internet.  I only have two choices… Evil and the Lessor Evil.  Having tried them both, I chose the faster but less reliable one. I have called, emailed, tweeted, posted on their Facebook page and it’s obvious…  my $200 a month is a drop in a…

Three Questions to Create Engagement?

Tough Questions? We all (well a few of us) make the assumption that …  “Build it and they will come” is no different than “Post it and they will like, comment and share”…  but will they? Then more importantly…  why do we care?  If you are writing a blog or generating new content in any…