How Ordinary People Help With Your Zone Of Genius

How Ordinary People Help With Your Zone Of Genius

How can ordinary people help you find your zone of genius? History Lessons My wife and I were watching a movie this weekend. It was The Darkest Hour. Now, I don’t know about you, but I barely remember my history classes from high school, and we certainly did not learn anything about other countries’ history…

What's old is new again: Don't Mummify your content. A couple views mummys.

What’s Old Is New… Don’t Mummify Your Content!

So while watching some TV this weekend I came across a couple of very interesting stories. One of them was that they found new mummies. Yeah, they found them in Egypt buried somewhere, and I guess they were priests or something. They weren’t famous like Cleopatra or anything like that, but it was still pretty…

Stop Selling Your Time… When People Pay For Results?

Over the weekend, we decided to watch an old movie. When I say old, it’s not really old. We watched “The Matrix” and it’s now 20 years old (1999), so it’s been almost 20 years. If you haven’t seen it, it’s about this alternate universe or alternate reality. And that’s kind of what I want…

Social Media • The Marketing Trifecta • And A Pyramid Schema (It’s Really A Sales Funnel)

Eatin’ Meetin’ The other day, I was out having an evening meeting with a client/friend. We were supposed to go golfing, but it was a little cold in the morning around this time of year. So anyway, we’re eatin’ and meetin’ at this place called Egg Harbor in Geneva, Illinois, which is not very close…

How Does Making Yourself Obsolete Makes you More Valuable Now?

So, I don’t know if you’ve ever read the book “How To Win Friends And Influence People” by Dale Carnegie. It’s a great book, and one of the things that it says in the book that I think really stands out is the sweetest sound in peoples’ ears is their own name. People love that.…