My official title is Director of Direction. This begets everything from puzzled looks to full out belly laughs. I tell people I got this from working in the Department of Redundancy Department at my last corporate gig. Seriously, if you have ever worked at a large company, you know what I am talking about… we…
Most all of us have done it… You hit the pay now button and then you ask yourself, “Should I have done that?”. You have done research and you think you have the right answer. Then it shows up in your mailbox or inbox and you say… “That’s not what I ordered, or thought I…
Have you ever had someone call you who is so sure that their idea is so revolutionary that they feel you have to jump on board? Then they try to convince you TO do it because they feel your passion will be as strong as theirs? When I owned my recording studio, I was constantly…
Being an internet marketing person, nothing kills business like no internet. I only have two choices… Evil and the Lessor Evil. Having tried them both, I chose the faster but less reliable one. I have called, emailed, tweeted, posted on their Facebook page and it’s obvious… my $200 a month is a drop in a…
Tough Questions? We all (well a few of us) make the assumption that … “Build it and they will come” is no different than “Post it and they will like, comment and share”… but will they? Then more importantly… why do we care? If you are writing a blog or generating new content in any…
The Goldfish… You have been there (most of us who have kids know what I’m talking about). Your family goes to a carnival or fair and your kid wants to play a game and win a prize! After 5 tries and $10 or $20 your kid wins a goldfish… “The Bestest Prize EVER!!!” You spend…
Broadcast vs Visioncast What is your ultimate goal in business? If you are like most, you measure that through sales. People say “My business is up (or down) 20% this year” or “My goal is to expand in new markets”. I want to ask you to look through that lens with a slightly different perspective.…
The Great Divide Greetings from Illinois. The land of Lincoln, corn and more. We are not the flattest state in the union, but we are no Rocky Mountain High either. I have had the pleasure of crossing the Rocky Mountains by car. It is both a beautiful and scary trip. They are huge and create…
You are in one of two camps… A business owner, or you work for one (yes stockholders count). The goal of business is really quite simple, but the execution is a much more difficult equation. The goal is to take in more money than you spend (I will let you in on a little secret……
I have been running businesses for over 30 years, so I have a bit of experience, but writing a book made me feel like a novice. I look at people like Seth Godin, Chris Brogan, and other people I like and follow and I feel like a neophyte! Then I look in the rear view…