In the dozens of presentations and classes I have given this year, there is a common theme to the questions I get. There is a lot of conflicting information out there. No one has all the right answers, but some have the right questions! That question is, “Is spending all that time really worth…
Rockin’ Robots When I owned my recording studio, we did a lot of cool projects. I remember one of my favorites was when we recorded the jingle and soundtrack to an animated show at The Enchanted Castle (a local Chuck E Cheese type Restaurant and Entertainment center). By animated, I mean it was a bunch…
I cannot tell you how many phone calls, emails and web inquiries I get on my website or a client website from SEO companies who promise to make a website number one in Google. I wish I had as many phone calls, emails and web inquiries that ask me “How can I communicate with my…
When I was a little kid, I loved to go down to the local lake and fish. Never to eat… just to catch and release. I used a simple fishing pole, with a simple hook, which I would put wet bread on and tossed into the water. I was lucky enough to catch and release…
Face-To-Face Networking is a dying art… or at least that’s how some people treat it. It’s being monetized, sanitized and anesthetized to death. There is speed networking (speed dating type networking), business after hours, BNI, and a thousand other iterations of trying to get people together to network. Networking is about getting business people together in a…
Remember when you were a kid (I hope so), and you played tag? It was a fun game where you were deemed “It” or became “It” once you were tagged. It also included a safe zone that when you were standing in it or touching it, your were safe from being tagged “It”. Where I…
Sometimes we spend so much time trying to grab the brass ring… we forget to enjoy the pony ride! I grew up on the east coast… and no trip to the Jersey Shore was complete without a carousal ride. There were usually 2-3 circular rows of horses, chariots and other animals like giraffes that you…
Social Media is often treated as a panacea… the new frontier… the 2nd coming of advertising, but that CANNOT be further from the truth. please allow me to explain a different take on it! How many of you remember “Up With People“? Their website describes them as “Up with People is a global education organization…
I am honored to give so many presentations to so many diverse groups. For some reason, I get numerous requests from local Rotary Clubs. They are some of the most friendly, giving and fun people that I have ever met… but they are hungry to learn about the hot topic of Social Media and I…
Social Media Branding and Your Business Today, I met a client at Starbucks who sells and leases commercial real estate, he asked “How can I use Social Media to promote my business?”. I told him that “You don’t use Social Media to promote your business… you use it to promote you!”. I continued… “Your Social…