Looking Back & Forth… What Are You Thankful For?

Every year, around the 3rd to 4th week of November, until the 1st week of January, business starts to slow down (unless you are in retail). We start to reflect on the previous months of the year. It’s also a time to look forward to what’s next. I can tell you as you get older…

The Distraction Attraction

I have no idea how old you are, but I am this old… Do you remember TV Magic Cards? Marshall Brodine was a famous magician (and he was the clown Wizzo on the Bozo Circus Show) who lived in Geneva, Illinois (close to where we lived in Aurora). I was enamored with those cards and…

How To Exceed Expectations? Find Someone Who Cares!

Seth Godin had a GREAT blog post today. It was short, sweet, and really hit me between the eyes. Who cares? No one cares. That happens rarely. Someone cares. That happens all the time, and it’s at the heart of our work. Everyone cares. Almost never. Someone is enough. In fact, someone is the entire…

You Get What You Pay For… Some Assembly Required

There are many benefits to creating and maintaining a virtual workforce. There is also one big drawback. You have no one in your office to help you carry and assemble office furniture. We finally moved into our new home (use moved with a grain of salt.) We sold everything in Illinois, and we have been…

2 Things that Probably Won’t Work for Your B2b Business

The brain loves to store and process sequences. We tend to rank success by the probability that a sequence will end in a positive or negative result. This is due to our limbic brains and the fight or flight response. A person standing against a wall has a better chance of survival than a person…

Seeing The World Through A Fresh Set Of I’s

I have had more than one person question, “Why would you leave an area, where you have 22 or 40 years of connections to start over?” I have asked myself that question a few times, too. The only answer I could give was, “It was time!” I have lived in the Chicago area since I…

You Can’t Always Get What You Want? But If You Try Sometimes…

Do you know that Rolling Stones song? “You Can’t Always Get What You Want?” It goes on to say, “But if you try sometimes, you might find, you get what you need.” I think that “Want” is a term that talks about the future. I WANT (desire to obtain) a cool new computer and desk…

“You Can Sell Anything!” (With A Little Help From My Friends)

We’re about to make the 1000-mile journey from our old home to a new apartment. We had to find short-term living arrangements while our new home is being built. Last week we found out that there was a miscommunication about the closing date. It was supposed to be June 27th, (agreed to by the realtors)…

3 Signs From God That It’s Time To Move On…

I don’t want to get all religious on you. I have often studied the science of religions, tribes, politics, and many facets of how and why we adopt belief systems that shape our lives. When I was giving a speech in Minnesota, I told the audience that during the pandemic, I was researching the question,…

Turbo-Charge Your Sales Engine in 2022 – The Search For The Easy Button

This is the first installment in a four-part series on how marketing can power your sales engine. In this first post, we’ll discuss how certain B2b businesses were able to thrive during tough times by avoiding quick-fix gimmicks. In the next post, we’ll cover what exactly successful companies do to thrive during times of chaos.…