The Microwave Effect…

Remember when you were a kid (I hope so), and you played tag?  It was a fun game where you were deemed “It” or became “It” once you were tagged.  It also included a safe zone that when you were standing in it or touching it, your were safe from being tagged “It”.  Where I…

What’s Your Brand? – Part 3

I am honored to give so many presentations to so many diverse groups. For some reason, I get numerous requests from local Rotary Clubs. They are some of the most friendly, giving and fun people that I have ever met… but they are hungry to learn about the hot topic of Social Media and I…

What’s Your Brand? – Part 2

Social Media Branding and Your Business Today, I met a client at Starbucks who sells and leases commercial real estate, he asked “How can I use Social Media to promote my business?”.  I told him that “You don’t use Social Media to promote your business…  you use it to promote you!”.  I continued… “Your Social…

Social Media Marketing… Writes & Wrongs

Internet Marketing For Your Business The landscape for businesses is ever changing.  People are getting more interested in using Social Media to promote and grow their businesses.  But don’t confuse USING Social Media as SUCCESSFUL Social Media. Some companies just dive in like… trying to assemble a gift on Christmas night… “I guess we didn’t…

Tell Me About It?

I am a connoisseur of one line philosophy… “No matter how much perfume you put on a pig…  it still smells like a pig.” “One nice thing about egotists: They don’t talk about other people.” “Don’t pee on my leg and tell me it’s raining.” “The more you complain, the longer God lets you live.”…

Tweeting For Dollars: A Look at How To Use Twitter For Your Business

Guest Blogger: Matt Brennan – www.matthewlbrennan.com The last three blogs talked about Twitter for business.  Matt Brennan offered to expand on those with his experience on how Twitter has helped build his business.  He is a friend, client and vendor and is an awesome writer for both the Aurora Beacon News and numerous websites and blogs.…

What’s Your Number???

OK…  Based on my expericence (and Facebook Insights), I am guessing that you are not 20 years old! Remember back in the 70’s or 80’s or 90’s when the best pickup line was “What’s your Sign?” or What’s your number?”.  Well that’s made a comeback in 2012…  especially if you run your own business and…