What Business Are You REALLY In? Are You Thankful?

Instant Karma There was a person who used to sit with me on the Board of Directors of the United Way. Her name is Alma Harrell, and she said something that always stuck with me. I asked her, “Alma, how you doing?” So she’d reply, “I’m too blessed to be stressed.” I think Alma really…

Why It’s Important To Make A Case With A Case Study?

Some of my friends say, “Dude, you’re a headcase.” And you know what? They’re not too far off. I can be. A headcase is something that a psychologist would study, but I want to talk about a case study for your business and why it’s important to make a case with a case study. What’s…

How To Get Your Content To Win The Election On Social Media

Unless you’re living under a rock or maybe not in America, you’re probably overly aware of the fact that tomorrow is election day. It’s a big national election, and it’s very contentious. Elections have consequences, no matter what side you belong to. In America, we have two sides, Republican and Democrat, conservative and liberal. It…

How Staring At Clouds Can Improve Your Marketing Results

I don’t know where you live, but I’m in Chicago. And this time of the year, October, November, I tend to call it 50 Shades of Gray. Not like the book. It’s the clouds in the sky. Every single day is gray and cloudy, or rainy and cold. I really miss the sun. Have you…

Why Building An Audience Is A Moving Target And What You Can Do

Realin In The Years It’s been about eight years since I started my first book. Back then, I created a website called notaboutu.com. That’s where I started building an audience and promoted my first book. Then I used it to promote my second, third, and fourth books. Currently, I’m working on my fifth book. Since…

Why Hiring A Good Content Writer Is Great For Business

Spring is here. Spring has sprung. The trees are blooming, noses are running, and so am I! I’m finally back to jogging. It’s a nice, warm, 60 degrees here in Chicago. When I do my run, I have one path that I follow most of the time. I call it the Flashdance Girl, because when…

I Almost Died… And How Social Media Helped Me Make It Better!

Two Brands If you are somebody who’s running a business, owns a business, or working in business – chances are you have two different brands on social media. You have a personal brand and you have a business brand. People will form opinions based on what you post in both, but sometimes they merge. A…

Foresight is 2020 – What You Need To Do NOW To Get Your Website Ready

For the end of the year, I wanted to do a series called Foresight 2020. It’s based on hindsight 20/20. In other words, we can look back and see what happened. I want to focus on looking ahead to next year to make it the best year possible. The Twilight Zone Let me start with…

How The Death Of A Pet Can Make Social Media And The World A Better Place

I have some sad news to report. Our beloved dog, Buddy Guy, crossed over the rainbow bridge last Monday. I wanted to use this opportunity to discuss how the death of a pet can make social media and the world a better place. It’s hard to lose anyone. As a matter of fact, over the…