Those of you who know me well, know how much I like acronyms. I used to work for AT&T, which stands for American Telephone and Telegraph. While we were there, we went to the LBR and LGR; the little boy’s room and little girl’s room, not the bathroom. Did you know that my whole obsession…
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Instant Karma There was a person who used to sit with me on the Board of Directors of the United Way. Her name is Alma Harrell, and she said something that always stuck with me. I asked her, “Alma, how you doing?” So she’d reply, “I’m too blessed to be stressed.” I think Alma really…
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Some of my friends say, “Dude, you’re a headcase.” And you know what? They’re not too far off. I can be. A headcase is something that a psychologist would study, but I want to talk about a case study for your business and why it’s important to make a case with a case study. What’s…
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I don’t know about you, but 2020 did not turn out the way I had expected. If you’re like most of us, we spent the end of last year trying to figure out what 2020 was going to look like. And then boom, everything changed. As a matter of fact, I started the year out…
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Unless you’re living under a rock or maybe not in America, you’re probably overly aware of the fact that tomorrow is election day. It’s a big national election, and it’s very contentious. Elections have consequences, no matter what side you belong to. In America, we have two sides, Republican and Democrat, conservative and liberal. It…
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I don’t know where you live, but I’m in Chicago. And this time of the year, October, November, I tend to call it 50 Shades of Gray. Not like the book. It’s the clouds in the sky. Every single day is gray and cloudy, or rainy and cold. I really miss the sun. Have you…
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WARNING: This is part story, part lesson, part RANT! Today I want to talk about how to change minds. And in order to change minds, you have to overcome heard immunity. Now, I’m not talking about herd, H-E-R-D immunity, as in what happens if everybody gets COVID, but heard H-E-A-R-D immunity. In other words, are…
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You may have read that we adopted a new dog. Her name is Layla and she’s a 12-month-old puppy. We’ve adopted a lot of dogs over the years, but this is the first time we’ve had a puppy. One of the things that I forgot about is, puppies require time, training, and a lot of…
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Let’s jump in the way-back machine and go all the way back to December 2019. Lord knows that, back then, everything looked rosy. It was going to be a great year, right? Well, for some of us it’s been a great year, for others it hasn’t. But one of the things that has happened is…
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During this time, we’re spending a lot of our energy trying to avoid a virus. We’re wearing the masks, we’re not going out as much, we’re washing our hands, we’re sanitizing, everything. But in the marketing space, it’s completely the opposite. We want our stuff to go viral. One of the books I’ve listened to…
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