Let me ask you a question. What does beer and social media have in common? The answer to that question is you rent them both, and when combined can be very dangerous. What I mean by renting beer is you don’t necessarily own it. I’ll let you figure that one out, but as far as social…
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If You Make Them Choose, They Get Confused? I may be dating myself, but way back yonder when I was a youngster, we had very limited options to get our news, entertainment, and information. Believe it or not, we actually bought a bunch of encyclopedias, and that’s the way that we learned things, and every…
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I want to talk about social media. More precisely, your social media. The question I have to ask is, why does anybody care what you have to say on social media anymore? And the real question is, do they? Well, yeah, they do. Well, some people do and some people don’t. The ones who identify…
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Today I want to talk about social media. One of the questions I get all the time is, how do I post to make money? My answer today is, no, a social media post will not make you money, and here’s why. What I’ve Learned In Over 14 Years… What I want to cover is…
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So I hear this all the time: Email marketing is dead. Email is dead. Well, I’m here to tell you that that’s far from the truth. Why is that? Well, first and foremost let’s look at corporate America. We all know our millennials — our kids or ourselves — we want to text. That’s what we…
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I want to continue on with the thought leadership theme as we’ve been talking about over the last few blog posts. Today, I want to discuss the question, how can you influence an audience better, through opinions or story? Now, it may seem simple, and it also may be controversial. Some people are very strong…
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When thinking about thought leadership, you will need some of the tools and techniques that you can use to get your messages out there. One of the tools that I use is my podcast. Now, podcasting is not for everybody, just like a video is not for everybody and maybe writing a blog isn’t for…
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Today I want to talk about becoming a thought leader. Maybe you already are a thought leader. Have you thought about becoming a thought leader? Well, today we’re going to discuss five things that can get in the way of thought leadership. Thought leaders are informed opinion leaders and the go-to people in their field…
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Welcome to one of my first tool reviews of 2018. My goal for these reviews is to kind of get you acclimated to something that I use and love. I’m kind of recommending it, but I’m not saying it’s the only option out there. There are tons of options. Pick and choose what you want,…
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Welcome to 2018 and the first post of the new year. I really hope you had an incredible 2017. Being the first episode, it’s time for all of us to get out of our pajamas, put on our big boy pants or big girl pants, and get to work. Except for those of us who…
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