Up Periscope! (and Other New Video Marketing Tools)

Do you remember the movie “The Truman Show“? It’s a movie starring Jim Carrey as an insurance salesman whose entire life is actually a live TV show. At the time it seemed so far fetched, but today it’s the new reality TV! With mobile, phones, tablets and computers having better than average built-in video cameras, people have…

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7 Steps To Making The Most Of Google+

      The reports of my death have been greatly exaggerated. Mark Twain Every time another social media tool is added to the sandbox, it waters down the sand. Periscope, Meerkat and Vine are tools for video. There is Snip.ly for content, Sumo Me for connections and so many more where you can visit and spin your wheels. Most of us can barely handle the top…

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Are You Making The Most Of Instagram?

There is an ongoing joke about social media, “Kids are leaving Facebook in droves, because their mothers are logging in.” There is a lot of truth to that, but where are they going? They are jumping onto Twitter and Instagram. They love that short attention span theater and quick messaging platform. Twitter and Instagram are more one-to-one. They…

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