I Won The Lottery Today…

No Really…  It’s Real So a trip to the local convenient store was better than usual today. Yes, I threw out a $10 bill with the hopes of not losing it, but I was pleasantly surprised.  There is an old joke that goes…  A man goes to heaven and tells God that he had a…

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3 Reasons NOT To Use Social Media

Pick Your Brains How many times have you gotten this call or gone out for this coffee??? “I just want to pick your brains…  How can I…” – Translation “I want some free advice to see if I can truly do this myself.”  If you are like me you have absolutely no problem with this.…

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Branding vs Banding

Which one of the 1000 messages that reached you today changed your life? Driving into Chicago to give a presentation last week, I was met with bumper to bumper traffic for over an hour and a half. Driving down the Eisenhower Expressway, I started to take in the landscape with each tap of the brakes.…

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Is Your Marketing Like Sock Puppets?

“My Father Was A Tailor…  Down in New Orleans.” Really he was a tailor in New York City. When I was a little kid he taught me how to sew. Some may say that sewing and dolls are for girls (not really), but puppets are for everyone! I loved making sock puppets, then I made…

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I Want To Give You All My Money Because…

Having been in the audio recording business, I can’t watch a movie like most people. I am often so focused on the soundtrack (listening to the sound effects, mix of the music and such), that I miss some of the visual cues that director and other creatives intended me to catch. You may or may…

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