I cannot tell you how many phone calls, emails and web inquiries I get on my website or a client website from SEO companies who promise to make a website number one in Google. I wish I had as many phone calls, emails and web inquiries that ask me “How can I communicate with my…
Details
When I was a little kid, I loved to go down to the local lake and fish. Never to eat… just to catch and release. I used a simple fishing pole, with a simple hook, which I would put wet bread on and tossed into the water. I was lucky enough to catch and release…
Details
Face-To-Face Networking is a dying art… or at least that’s how some people treat it. It’s being monetized, sanitized and anesthetized to death. There is speed networking (speed dating type networking), business after hours, BNI, and a thousand other iterations of trying to get people together to network. Networking is about getting business people together in a…
Details
Trust is not something you can buy, negotiate, or or circumvent. It has to be earned. Once earned, it has to be nurtured, maintained and re-earned with every transaction, interaction, and reaction. So you may get people to KNOW you, and they may even LIKE you after a certain amount of time, but getting them…
Details
Remember when you were a kid (I hope so), and you played tag? It was a fun game where you were deemed “It” or became “It” once you were tagged. It also included a safe zone that when you were standing in it or touching it, your were safe from being tagged “It”. Where I…
Details
Remember When History Was Uh… History? Remember the Good ol’ Days… It was 2008… The History Channel had programs about Romans, Egyptians, Mesopotamia, The Crusades and world history. The Discovery Channel had programs about planets, oceans, animals, technology and science. A&E (Arts & Entertainments) focused on Picasso, Gershwin, Michelangelo, Snoop Dog, and well… arts &…
Details
Being a musician, I have played in bands since I was 10 years old and I have run sound for many others. There is a reason that you have amps, speakers, mixing consoles, mics and more. You try to mix the sound so that everything sounds evenly blended. When something needs to be featured (like…
Details
Sometimes we spend so much time trying to grab the brass ring… we forget to enjoy the pony ride! I grew up on the east coast… and no trip to the Jersey Shore was complete without a carousal ride. There were usually 2-3 circular rows of horses, chariots and other animals like giraffes that you…
DetailsSocial Media is often treated as a panacea… the new frontier… the 2nd coming of advertising, but that CANNOT be further from the truth. please allow me to explain a different take on it! How many of you remember “Up With People“? Their website describes them as “Up with People is a global education organization…
Details
I am honored to give so many presentations to so many diverse groups. For some reason, I get numerous requests from local Rotary Clubs. They are some of the most friendly, giving and fun people that I have ever met… but they are hungry to learn about the hot topic of Social Media and I…
Details