How Can Tools, Technology, And Techniques Impact Your Messages?

I’m in the business of helping people create, craft, and spread their messages. That’s achieved through the effective use of internet marketing. That’s what I do. But in the case of what’s happening today and what’s happened since I started my business in 2001, there’s been a lot of changes. There have been changes in…

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Do You Know How To Manage Project Scope and Client Expectations?

Today, I want to talk about managing your client projects and client expectations. Now, let me ask you a question: have you ever had somebody come to you and say, “Hey, I’d love to sit down and have lunch with you. You got some time?” Usually what they’re really saying is, “Hey, I know you’re…

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Giving Thanks & These Are A Few Of My Favorite Things

Happy Thanksgiving This week is Thanksgiving and I know that Thanksgiving is celebrated differently in different places.  Isn’t that right, Canadian friends? But it’s primarily a United States holiday. For this time, we’re supposed to give thanks for all the things in our lives and the things that we’re thankful for. I’m thankful for a…

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Should You Be Using LinkedIn For Your Business And Why?

So, I have a question for you. Are you using LinkedIn for your business? If not, why not? Well, who’s on LinkedIn? I guess that’s the big question that everybody wants to know, and really, if you’re doing business with other businesses, so, you’re doing what we consider to be B2B networking, then LinkedIn is…

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What Is More Important… A Personal Or Business Brand?

My question for you today is: What is more important, a personal or business brand? A lot of people are struggling with this because everybody wants to promote their business, but it’s getting harder and harder to do. That’s because social media platforms, and really the internet in general, is a lot more focused on…

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Are You Growing Your Business From What You Are Learning?

Invest In Yourself If you’ve been listening to my podcast or reading my blog for a while, you know I’m a huge advocate of investing in yourself. That means training. That means hiring coaches, getting programs, reading books, going to conferences, doing all of those things. Continually investing in yourself, so you can grow yourself…

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Should You Join Facebook Anonymous? “I Am Addicted To Facebook!”

Facebook Anonymous So I just got back from my weekly Facebook Anonymous meeting. It’s kind of like AA for people on Facebook. You stand up and you say, “Hi, my name is Brian Basilico and I’m addicted to Facebook.” I’m just kidding. But I really think we need to start a group like that. When…

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