Faster – Better – Cheaper… Pick Two? Choosing The Right Customers For Your Business

Let me ask you a question: Have you ever had to fire a client? Now, I’m sure as business, you’ve been fired. It’s happened to all of us, right? Heck, as an employee I’ve been fired. But have you ever had to fire a client? It’s tough. Because we’re in business to make money, right?…

LinkedIn Profile & How To Brand Yourself Better With It?

Today I’d like to talk about your LinkedIn profile. Now, chances are you have one, right? If you don’t, then get one. It’s really easy. Let me give you a couple of things to think about to get started. First and foremost, if you’re going to set up a LinkedIn profile, do it with a…

Are You Asking Yourself… The Reason I Am Doing This Is?

I’ve been in business for over 40 years, and over the last 18, 20 years I’ve been working in marketing other companies to their perfect clients. One of the first questions I ask them is, “Who is your perfect audience?” Now, I get one of two different answers. It’s either, “I can identify that person,”…

How-To Inspire Your Customers To Buy From You?

Let me ask you a question. What inspires you? What gets you excited? What gets you uplifted? What gets you energized? Sometimes these are tough questions, but I do this thing every single day. In the morning, I do a quote of the day. At the end of the day, I do a caption contest.…

What Will Be The Most Impactful New Marketing Trends For 2019?

Happy New Year As this year starts to come to a close, I want to take a second to reflect back on what happened last year. Now as far as my podcast goes (BaconPodcast.com), I had a blast. I had the chance to interview a whole bunch of CMO’s, CEO’s, CFO’s, a whole bunch of…

What Is The Perfect Marketing Strategy For Your Business? Wrapping It Up

This is the final part in the series I’ve been doing called What Is The Perfect Marketing Strategy For Your Business? Today I want to wrap it up with a final story and some thoughts. We’ve covered the six major points, and if you haven’t listened to them, go back and listen on BaconPodcast.com, or…

Accountability… Your Success Hangs In The Balance!

What separates the really successful people from the okay successful people? Now you may be, like me, a solopreneur who works from home. Or you could be a business owner or maybe you work for somebody else, but this is geared more towards solopreneurs and business owners. The people I’ve seen who have been the…