What Is The Perfect Marketing Strategy For Your Business? Part 4 – Home Base – Your Website

We are chugging right along in this series of what is the perfect marketing strategy for your business. And this is the third main section. What we’re going to talk about today is building your home base. Now, in baseball, you can have as many hits as you want, singles, doubles, triples, whatever it is.…

What Is The Perfect Marketing Strategy For Your Business?

Your Perfect Marketing Strategy This is the beginning of an eight-part blog and podcast series, and I’m going to cover the overarching topic of “What is the Perfect Marketing Strategy For Your Business?” The reason it’s eight parts is that I’m going to give you a broad brush overview today and then dig into greater…

What Does Beer and Social Media Have In Common?

Let me ask you a question. What does beer and social media have in common? The answer to that question is you rent them both, and when combined can be very dangerous. What I mean by renting¬†beer is you don’t necessarily own it. I’ll let you figure that one out, but as far as social…

How Can Tools, Technology, And Techniques Impact Your Messages?

I’m in the business of helping people create, craft, and spread their messages. That’s achieved through the effective use of internet marketing. That’s what I do. But in the case of what’s happening today and what’s happened since I started my business in 2001, there’s been a lot of changes. There have been changes in…

Giving Thanks & These Are A Few Of My Favorite Things

Happy Thanksgiving This week is Thanksgiving and I know that Thanksgiving is celebrated differently in different places.¬† Isn’t that right, Canadian friends? But it’s primarily a United States holiday. For this time, we’re supposed to give thanks for all the things in our lives and the things that we’re thankful for. I’m thankful for a…

What I Have Learned Over The Last 3 Years And 300 Podcasts

I just published Episode 300 of the BACON podcast. It all started November 1, 2014, so in less than 30 days from now, it’s going to be three years old. It’s been a long and crazy trip, but it’s been fantastic. I’ve loved every single minute of it and I’m looking forward to what’s going…

5 Quick Ways To Actively Increase Your Website Traffic

Certificates Of Appreciation One of the things I get asked about a lot is how I increase traffic to my website. Then the question is, why do you want to increase traffic to your website? Well, hopefully to make more certificates of appreciation. Now, what is a certificate of appreciation? One of my friends and…

Are You Making Strides To Finish Strong In The Final Stretch?

Today is Labor Day, which is traditionally the end of summer and the beginning of fall, even though it’s not really fall. But, it’s kind of a big deal, at least from a business standpoint. So, let me ask you a question: Are you making strides to finish strong in the final stretch? So, what…