5 Common Mistakes People Make With Their Websites?

So, this year (2018) is winding down and the New Year (2019) is screaming at us, saying, “Get ready, get ready!” Hopefully, you have some time to kinda chillax over the holidays. Well, in this post, I want to try to get you to think about some of the things you can do to get…

What Is a Marketing Strategy and Should You Want One?

Today I want to talk about marketing strategy and why you should want one. I was talking with a client. I do a lot of one-on-one coaching and somebody contacted me and wanted to learn how to market themselves better. So during the discussion, she said, “Hey, I’ve got about 100 followers on Instagram, and…

What Is The Perfect Marketing Strategy For Your Business? Part 4 – Home Base – Your Website

We are chugging right along in this series of what is the perfect marketing strategy for your business. And this is the third main section. What we’re going to talk about today is building your home base. Now, in baseball, you can have as many hits as you want, singles, doubles, triples, whatever it is.…

What Is The Perfect Marketing Strategy For Your Business?

Your Perfect Marketing Strategy This is the beginning of an eight-part blog and podcast series, and I’m going to cover the overarching topic of “What is the Perfect Marketing Strategy For Your Business?” The reason it’s eight parts is that I’m going to give you a broad brush overview today and then dig into greater…

What Does Beer and Social Media Have In Common?

Let me ask you a question. What does beer and social media have in common? The answer to that question is you rent them both, and when combined can be very dangerous. What I mean by renting¬†beer is you don’t necessarily own it. I’ll let you figure that one out, but as far as social…

How Can Tools, Technology, And Techniques Impact Your Messages?

I’m in the business of helping people create, craft, and spread their messages. That’s achieved through the effective use of internet marketing. That’s what I do. But in the case of what’s happening today and what’s happened since I started my business in 2001, there’s been a lot of changes. There have been changes in…

Giving Thanks & These Are A Few Of My Favorite Things

Happy Thanksgiving This week is Thanksgiving and I know that Thanksgiving is celebrated differently in different places.¬† Isn’t that right, Canadian friends? But it’s primarily a United States holiday. For this time, we’re supposed to give thanks for all the things in our lives and the things that we’re thankful for. I’m thankful for a…